Most agree that an important trend in e-commerce is personalization. This is even more essential in the mobile environment where location, context and personalization form the cornerstone for mobile...
With all due respect to the classic children’s TV show and game Carmen Sandiego, I have borrowed the show’s tag line having just completed a grueling travel schedule that took me to...
It will be finished by April 2012, and the regional aviation board will change radically. Yes, the merger of the two aviation giants, LAN (Chile) and TAM (Brazil) – announced in August 2010 – is finally...
OTAs in China: Consumers Look, But Will They Book?
September 29, 2011
New PhoCusWright report explores traffic volume and visitor behavior across key online travel categories in China
In the...
Online Travel in Australia: Will Meta Measure Up?
September 22, 2011
PhoCusWright report reveals the limited reach of metasearch in Australia's online travel landscape
Travel is one of Australia's...
Workers test lifeboats on the ship Constellation.
Accidents on the magnitude of the recent Costa Concordia tragedy may be rare in the cruising industry, but one trade association has taken the...
Finnair has been in the news over the last few months. First, they rebranded to a new, clean livery. Then they launched the Singapore route by having an Angry Birds competition on-board,...
It seems like just a few days ago we welcomed in the New Year, yet already we’re gearing up for Valentine’s Day hotel deals. 2012 will be over in a blink, so if you want to create fond memories to...
Probably yes. Look at this graph from eMarketer below.
Apps aren’t always the answer to engaging with consumers on mobile devices—especially when it comes to m-commerce. According to research from...
Amazingly investors keep throwing money at companies that are engaging in potentially illegal enterprises (re: local lodging regulations). Couchsurfing is in the same vein as Airbnb and...
In 2011 we took our hotel revenue management and marketing blog to the next level. We launched a new design and layout an integrated FaceBook comments plus social bookmarking buttons (FB Like, Google +,...
This is article #4 in a 5 part Start up series for tour and activity travel businesses.
In working with travel start ups a consistent theme I come across is the lofty sales expectations the founders place...
In marketing, we often talk about the value of brand associations, of being at the top of the mind of consumers and having the brand instantly connect with a feeling, memory etc. However,...
Four Seasons is giving us a lesson in luxury travel and branding. It is not the time to sit and wait to see what the new trends are. If you are in the luxury field, you have to be on top of everything....
